Since 1995, ROWE has stood for high-quality and versatile lubricants. Our values – high performance, sustainability, innovative strength, reliability and 100 % Made in Germany – are the foundation of our company and also the recipe for success that has made our products available in over 80 countries worldwide.
Automechanika Dubai will once again welcome experts from around the world to the United Arab Emirates from 9 to 11 December 2025. ROWE will once again be exhibiting in the German Pavilion on a large stand in Hall Zaabeel 3, Stand Z3-F34, and looks forward to seeing you there. This year's special focus: our new HIGHTEC additives and our expanded portfolio of sustainable lubricants.
SUNSPEED ATF 9000 is a multifunctional ATF (automatic transmission fluid) that meets the requirements of the most common specifications of American, European, and Japanese manufacturers. This oil is a high-quality product with an extremely wide range of applications in modern automatic transmissions.
Pure thrills at the season finale in Macau! With an impressive performance, ROWE RACING and BMW M works driver Raffaele Marciello secured second place in the 2025 FIA GT World Cup in Macau. On the ultra-difficult street circuit, the team showed fighting spirit, precision and pure passion. In the end, they only had to give way to Antonio Fuoco in the Ferrari.
ROWE stands for German engineering and high-quality lubricants that are “100% Made in Germany.” Uncompromising quality, efficiency, and reliability are the standards we apply to fuel, engine, and coolant additives. Our high-performance additives are more than just supplements—they are key technologies for clean engines, sustainable performance, and smart problem solving.
Our new SUNSPEED TRUCKSTAR SAE 5W-30 and 10W-40 oils represent a decisive step toward greater sustainability in the heavy-duty and large-engine sector. Both products have obtained manufacturer release (DQC IV-18 LA) from DEUTZ AG, one of the world's leading engine manufacturers for vehicles and machinery in the agricultural, construction, and off-highway sectors.
As reigning 24h Nürburgring champions, ROWE RACING returned to the Eifel region last weekend. And as the winner of the GT World Challenge Europe Endurance Cup race, the entire team was once again celebrated at their home race on Sunday. After three hours of thrilling racing action and 71 laps, the BMW M4 GT3 EVO crossed the finish line in first place.
ROWE and EUROPART, Europe's number one for commercial vehicle parts and workshop supplies, are launching a wide-ranging collaboration to continue their “Made in Germany” success stories together.
What a thrilling race at the 24 Hours of Spa-Francorchamps! The two BMW M4 GT3 EVOs from ROWE RACING were in the leading group right up to the very end and tried everything to achieve the next top result after their victory at the Nürburgring. After 549 laps, Augusto Farfus, Jesse Krohn and Raffaele Marciello crossed the finish line third with the #98. Due to a time penalty they dropped back to fifth place in the standings.
ROWE and the Nürburgring simply go together! 100 years after the foundation stone was laid in the Eifel and just in time for the company's 30th anniversary, ROWE RACING has given itself the greatest gift of all by winning the legendary 24-hour race at the Nürburgring for the second time. After winning both endurance classics in the ‘Green Hell’ and at Spa in 2020, the company is once again at the top of the podium at the Eifel-marathon. This is BMW's 21st triumph at the Nürburgring 24 Hours; no other manufacturer has so many successes to its name.
Today we would like to draw your attention to an important matter: Counterfeit ROWE products have surfaced in the Middle East, Central Asia and the United Arab Emirates. This situation requires increased caution and attention in order to protect you and your business.